The best sales gamification software is a powerful tool that elevates the sales process by introducing an element of competition and recognition to motivate sales representatives. In this system, sales teams choose the key performance metrics that will be used to judge them. The software then evaluates and ranks employees based on how well they meet these metrics. One of the best things about these products is that they let you make a leaderboard, which makes sales reps compete with each other in a healthy way.
People can see these rankings, and each person’s score is based on information from the team’s customer relationship management (CRM) system. Businesses use these software solutions to motivate their salespeople by giving them rewards and praise based on where they stand on a leaderboard. Also, these tools let companies recognize and reward the best salespeople, make the whole team more accountable, and even give channel partners a reason to work hard. Below we have mentioned the best sales gamification software.
What is sales gamification?
Sales gamification is a strategy that uses game-like elements and techniques to motivate and engage sales teams in order to improve their performance and reach business goals. It takes ideas from the world of games and applies them to the world of sales to make work more fun and satisfying. The most important parts of sales gamification are usually:
🚀 Goals and Objectives: Setting clear goals and objectives that are in line with the organization’s sales goals and overall strategy is the first step in gamifying sales. Some of these goals can be sales quotas, getting more leads, getting more customers, or any other relevant metric.
🏁 Competition: Sales teams often thrive on healthy competition, and gamification adds things like leaderboards and rankings to encourage that. This makes them want to work harder and do better than their coworkers.
🎁 Reward and Recognition: Reward and recognition are two of the most important parts of gamifying sales. Salespeople are motivated by both things they can see and things they can’t see, like bonuses, prizes, or gift cards.
🏅 Badges and Points: Like video games, sales gamification can use badges, points, and other virtual rewards to recognize and celebrate achievements. These can be tied to specific goals or behaviors and give a sense of progress and accomplishment.
📊 Feedback and Performance Metrics: Sales gamification uses real-time performance metrics and feedback to help employees know how they’re doing and where they can improve. This can involve sending out regular reports, dashboards, and alerts.
Best Sales Gamification Software Comparison Table
The following table shows how the best Sales Gamification Software compares in terms of key features, pricing, and user ratings. This helps businesses choose the best platform to use gamification techniques to improve the motivation, engagement, and performance of their sales teams.
| Feature | Xoxoday Compass | Hoopla.net | Ambition | Engagedly | Influitive |
|---|---|---|---|---|---|
| Employee Engagement | Yes | Yes | Yes | Yes | Yes |
| Gamification | Yes | Yes | No | No | No |
| Performance Metrics | Yes | Yes | Yes | Yes | Yes |
| Sales Tracking | Yes | Yes | Yes | No | No |
| Employee Recognition | Yes | Yes | Yes | Yes | Yes |
| Social Integration | Yes | Yes | Yes | Yes | Yes |
| Customization | Yes | Yes | Yes | Yes | Yes |
| Analytics | Yes | Yes | Yes | Yes | Yes |
| Customer Advocacy | No | No | No | No | Yes |
Xoxoday Compass
Features
- Performance tracking and analytics.
- Rewards and recognition programs.
- Leaderboards and competitions.
- Personalized goal setting.
- Social recognition and peer-to-peer engagement.
Xoxoday Compass is enterprise-grade sales gamification software that makes it easier to define key performance indicators (KPIs), create rules, variables, and conditions, and automate commissions without having to code. It has an easy-to-use interface and gives businesses the tools they need to track sales performance, reward sales teams, and streamline commission management. Overall, This is one of the best sales gamification software you can consider now.
Pros
- User-friendly interface.
- Customizable gamification features.
- Analytics and reporting for tracking performance.
Cons
- Limited integrations with other tools.
- May not offer as advanced features compared to some competitors.
Hoopla.net
Features
- Real-time performance dashboards.
- TV broadcasts for sales metrics.
- Customizable contests and challenges.
- Team collaboration and messaging.
- Integration with CRM systems.
Hoopla is a well-known sales gamification platform that gets sales teams excited and involved. Its changing leaderboards, TV broadcasts, and personalized celebrations make the environment fun and encourage reps to do their best work. Hoopla works with a number of CRMs and can update data and show performance metrics in real time. Still, This is one of the best sales gamification software you can consider now.
Pros
- Real-time leaderboards and TV displays for motivation.
- Extensive integration options with CRM and sales tools.
- Engaging and interactive for sales teams.
Cons
- Can be costly for larger teams.
- Complex setup and configuration for some users.
Ambition
Features
- Data-driven performance metrics.
- Scorecards and KPI tracking.
- Gamified competitions and contests.
- Coaching and feedback tools.
- Leaderboards for sales teams.
Ambition is a complete sales gamification and coaching platform that helps sales managers align, develop, and motivate their teams. It has a number of game-like features, such as scorecards, competitions, and rewards, to encourage healthy competition and help people keep getting better. Ambition also has powerful analytics and reporting tools that help managers find top performers, keep track of how well goals are being met, and give individualized coaching. Thus, This is one of the best sales gamification software you can consider now.
Pros
- Robust performance tracking and analytics.
- Gamified contests and challenges.
- Integrations with popular CRM systems.
Cons
- Requires some time to set up and configure.
- Higher pricing for more advanced features.
Engagedly
Features
- Performance management and recognition.
- Goal setting and tracking.
- Skill development and training.
- Social recognition and feedback.
- Integration with HR and sales tools.
Engagedly is a type of gamification software that focuses on HR. This software might be right for you if your goal is to use game mechanics to help you manage your employees. It has features that focus on performance and getting employees involved. Overall, This is one of the best sales gamification software you can consider now.
Engagedly has many self-service features and can be used to make communication about performance more open. For example, employees can look at progress bars to see how far along they are in meeting their performance goals. This gives them new ways to get involved with their work and makes it easier for their managers to keep track of their performance over time.
Pros
- Wide range of performance management features.
- Gamification for both sales and employee engagement.
- Goal setting and tracking capabilities.
Cons
- May have a steeper learning curve for new users.
- More focused on overall employee performance than sales-specific.
Influitive
Features
- Customer advocacy and engagement.
- Advocacy challenges and missions.
- Rewards and recognition for advocates.
- Advocacy analytics and reporting.
- Integration with CRM and marketing platforms.
Influitive turns your customers’ support and interest in your brand into a game. It turns things like online reviews, customer referrals, attending webinars and virtual events, filling out customer surveys, and more into games. With the gamification software from Influitive, businesses can thank customers for anything they do to promote or interact with the company.
People are more likely to leave an online review if they had a bad experience, which is a common problem with online reviews. Gamifying the process of customer advocacy is a great way to encourage happy customers to also leave honest, positive reviews. For now, This is one of the best sales gamification software you can consider now.
Pros
- Advocacy-focused gamification for B2B sales.
- Encourages customer and employee engagement.
- Integration with CRM and marketing tools.
Cons
- Limited in scope for traditional sales gamification.
- May not suit all sales teams’ needs.
How to choose the right sales gamification software for your business?
Getting the right sales gamification software for your business can make a big difference in how motivated and productive your sales team is. But because there are so many choices, it’s important to make an informed choice. Here are some steps to help you choose the best sales gamification software for your business:
🎯 Define Your Goals: Clearly outline your sales gamification goals and objectives. Do you want to boost sales, increase employee engagement, enhance training, or achieve all of these? Setting clear goals will guide your choices.
💰 Budget Assessment: Determine your budget allocation for gamification software. Prices vary widely, so having a budget in mind will help you filter out overly expensive options.
📊 User-Friendly Interface: Ensure that the software is user-friendly for both administrators and sales representatives. A complicated system can discourage adoption.
📱 Mobile Compatibility: Check if the software is compatible with mobile devices. Your sales team may need to use it on the go, so mobile functionality is essential.
🌱 Scalability: Consider how the software supports your business’s growth. You don’t want your gamification system to hinder rapid expansion.
🔒 Data Security and Compliance: Verify that the software adheres to data security and privacy regulations, especially when handling sensitive customer information.
👥 User and Source Reviews: Read user reviews from similar businesses and seek references. This provides real-world insights into how the software performs.
FAQs
Gamification is all about using the mechanics, dynamics, and looks of games to get people to act and perform the way you want them to. When done right, it works very well. More than 70% of companies that use sales gamification tools report that key sales performance metrics have gone up by 11% to 50%.
It also has different plans for businesses of all sizes, such as Zendesk Sell Teams, Zendesk Sell Professional, and Zendesk Sell Enterprise. Salesforce is a well-known CRM that is in direct competition with Zendesk.
