Customer Relationship Management (CRM) software options make it easier than ever to keep in touch with customers and make marketing and sales easier. Tasks are easier because businesses have one tool for pipeline management, email tracking, sales activity, updating contact records, lead scoring, and lead management.
Users can use extra features like invoicing and billing, contract and document management, mapping of nurture campaigns, analytics, planning and tracking of sales goals, and monitoring of sales success and activities. Businesses can better personalize their marketing efforts by mining data for customer personas that match and groups they want to reach.
Let’s compare Freshsales and HubSpot, two popular pieces of Customer Relationship Management software. We’ll compare their integrations, features, and price plans to help you choose the best product for your business.
Freshsales vs Hubspot: Pricing
It’s also important to remember that both HubSpot and Freshsales have free plans that let you try out their basic or full-featured platforms before you sign up for one of their services. Freshsales has three paid plans, and each one costs between $18 and $83 each month, based on what features and functions it has. HubSpot, on the other hand, has three other plans besides the free one. These are Starter, Professional, and Enterprise.
The cheapest plan costs $49 per month, while the most expensive one costs $3,200 per month. The main difference between the pricing models is what they can do and what benefits they have. When compared to the more expensive plans, the starter plan has fewer features and functions. However, the higher plans have more advanced features and functions, such as marketing automation tools and lead scores. HubSpot has better deals when you look at how much you get for what you pay.
Freshsales vs Hubspot Comparison Table
This table shows how Freshsales and HubSpot differ in their features, prices, and ability to grow. Freshsales is cheap and easy to use, while HubSpot helps businesses of all kinds with all of their marketing and sales needs.
| Feature | Freshsales | HubSpot |
|---|---|---|
| Pricing | Offers various pricing tiers. | Offers both free and paid plans. |
| Contact Management | Centralized contact database. | Comprehensive contact and CRM management. |
| Email Integration | Email tracking and integration. | Email marketing and tracking included. |
| Sales Automation | Workflow automation. | Advanced automation and workflows. |
| Lead Scoring | Lead scoring and qualification. | In-depth lead scoring and segmentation. |
| Sales Pipeline Management | Visual pipeline management. | Robust sales pipeline customization. |
| Reporting and Analytics | Basic reporting features. | Extensive reporting and analytics tools. |
| Email Marketing | Limited email marketing capabilities. | Comprehensive email marketing suite. |
| Integration Ecosystem | Offers various integrations. | Extensive app marketplace and integrations. |
| Customer Support | Customer support ticketing system. | Helpdesk and customer service features. |
| Mobile App | Mobile app available. | Feature-rich mobile app for on-the-go. |
| Customization and Branding | Limited customization options. | Extensive branding and customization. |
| Ease of Use | User-friendly interface. | Intuitive interface with a learning curve. |
| Free Plan | Limited features on free plan. | Offers a comprehensive free plan. |
| Scalability | Suitable for small to mid-sized teams. | Suitable for businesses of all sizes. |
| Visit Website | Visit Website |
Freshsales vs Hubspot: User Interface and Ease of Use
Freshsales has a simple and easy-to-use design, which makes it a great choice for people who want to do things quickly and easily. Its features are easy to use and navigate, so users can quickly get to important CRM and sales automation tools. The user interface focuses on making it easy to enter and find data, and it has dashboards that can be changed so that users can order information to fit their workflow. Freshsales is liked by small to medium-sized businesses and people who are new to CRM systems because it has a clean design and a simple approach.
HubSpot, on the other hand, has a tool that is more complete but has a steeper learning curve. Its user interface (UI) has a lot of features that can help businesses with different marketing and sales needs. HubSpot offers in-depth training materials to help users get the most out of its power, which may be confusing at first. HubSpot’s user interface is great when it comes to marketing automation, content management, and analytics. This makes it a good choice for bigger businesses and businesses that focus on marketing.
Freshsales vs Hubspot: Integration Options
Freshsales works well with popular programs like Gmail, Google schedule, and Microsoft Outlook, making it easy to send and receive emails and manage your schedule. Through Zapier, it can also connect to other CRM tools, marketing automation systems, and third-party apps.
HubSpot’s integration ecosystem, on the other hand, is very large and includes a wide range of areas like marketing, sales, customer service, and e-commerce. HubSpot works well with famous programs like WordPress, Shopify, MailChimp, and Salesforce. HubSpot’s App Marketplace also has a large number of pre-built connections that businesses can use to make their tech stack fit their needs.
Freshsales vs Hubspot: CRM and Sales Automation
Freshsales is an easy-to-use CRM that makes it easy to handle contacts, score leads, and keep track of emails. Its lead score is based on AI, which helps sales teams put prospects in the right order. HubSpot, on the other hand, has more advanced marketing automation tools.
On the other hand, HubSpot’s marketing platform has a full suite of CRM and sales automation tools built right in. It is very good at marketing automation, with tools like email marketing, nurturing leads, and automating workflows. HubSpot’s CRM also gives you a lot of information about how customers act and how engaged they are.
Freshsales vs Hubspot: Marketing Automation
Both Freshsales and HubSpot offer robust marketing automation solutions, but there are a number of areas in which they differ from one another. A CRM-focused platform is called Freshsales. It has important automation features like email marketing, lead scoring, and process automation. This makes it good for smaller businesses with less complex marketing needs.
HubSpot, on the other hand, is known for its all-in-one inbound marketing platform. It has a full set of marketing automation tools, such as email marketing, social media management, landing page building, and advanced lead nurturing. HubSpot’s integrated method makes it easy for marketing, sales, and customer service teams to share data in a way that doesn’t disrupt the customer experience. Freshsales may be adequate for basic marketing automation requirements, but HubSpot’s extensive toolkit handles more intricate marketing techniques better and enables scaling for companies looking to expand their online presence.
Freshsales vs Hubspot: Reporting and Analytics
Freshsales has powerful reporting tools that let users keep track of sales numbers, interactions with customers, and the success of email campaigns. It gives you dashboards and visual results that you can change to help you make decisions based on data.
HubSpot, on the other hand, has a full analytics suite that covers many different parts of inbound marketing and sales. Users can keep an eye on how many people visit their website, follow leads as they move through the sales funnel, and measure how marketing efforts affect income. HubSpot’s reporting features include looking at how well social media and content are doing, which gives content marketers useful information.
Freshsales: Pros and Cons
Pros
- Intuitive user interface.
- Good for small to mid-sized teams.
- Strong sales automation.
- Customer support ticketing system.
Cons
- Limited email marketing capabilities.
- Less extensive reporting.
HubSpot: Pros and Cons
Pros
- Comprehensive marketing and sales tools.
- Extensive integration ecosystem.
- Robust reporting and analytics.
- Suitable for businesses of all sizes.
Cons
- Learning curve for new users.
- Overwhelming for small businesses with basic needs.
Freshsales vs Hubspot: which one should you consider?
Which one you choose between Freshsales and HubSpot depends on what your business wants. Freshsales is a great choice if you want sales automation and CRM features that work well together. It does a great job of handling leads, pipelines, and contacts, which makes it perfect for companies that focus on sales.
HubSpot, on the other hand, has a wider range of tools, such as full-featured marketing automation, content management, and inbound marketing. It’s a flexible choice for businesses that want to focus on inbound marketing and make sure their marketing and sales efforts work well together. Think about the size of your business, its goals, and the features it needs to help you decide which platform is best for you.
FAQs
HubSpot has more advanced features than Zoho, but to use them, you have to switch to plans that are a lot more expensive. Zoho has a few less features than HubSpot, but its price plans are more affordable, making it a better choice for small and medium-sized businesses.
Freshsales does have a plan called “Forever Free,” but it only has a few functions. You can also try it for free for 21 days to see how its more complicated features work.
