VersusSubstack vs Patreon: a comparison for content creators

Substack vs Patreon: a comparison for content creators

For authors, creators, and influencers looking for different ways to produce, distribute, and market their content, Substack is a platform. Chris Best, Jairaj Sethi, and Hamish McKenzie co-founded Substack in 2017, and since then it has grown in popularity among users, small businesses, and large corporations. Famous businesses currently rely on Substack for their newsletters, podcasts, and other valuable content, including Vox, BuzzFeed, and CNN. It levies a percentage on each dollar of income. The user interface of Substack is simple to use and uncluttered.

It offers a subscription-based business model that pays creators for their excellent work while giving them ownership over their content, intellectual property, and mailing lists. If you decide to leave, you can take your mailing list, intellectual property, and content as well as your terms with you. On Substack, your client pays you directly. You have the choice to subscribe for a fee on the website. It offers a number of features, such as posting to blogs, managing mailing lists, starting forums, taking payments, and more. Another platform for publishing and creating content is Patreon, which was established in 2013 by Jack Conte. It’s a membership website that also offers all content producers a subscription service.

In order to create, publish, market, and monetize their works, Patreon collaborates with authors, podcasters, artists, and other content creators. It also provides incentives and benefits for their excellent work. Since it’s a membership platform, you must register before using any of its features. With Patreon, you can make money from all of your creative endeavors, including writing, podcasting, videography, music, webcomics, video games, and more. For using the platform, you will be charged.

Depending on the content they create, Patreon groups its users. Once you become a member, you can set a maximum revenue cap and monitor your revenue production. It links you up with fans and backers and offers financial resources so that backers can subscribe to your projects and generate income for you.

Substack vs Patreon Comparison Table

Subscription ModelPaid newsletter platformMembership platform for creators
Content TypesPrimarily focused on written newslettersDiverse content types (podcasts, videos, etc.)
MonetizationBuilt-in paid subscriptions for newslettersMembership tiers with various benefits
PayoutsDirect payments to the creatorMonthly payouts to creators
Audience OwnershipCreator retains ownership of subscriber dataCreator retains ownership of patron data
Fee Structure10% of subscription revenueVaries based on membership tier and features
Discovery FeaturesLimited discovery options for readersRobust search and browsing features for patrons
Community ToolsBasic commenting system for postsExtensive community engagement features
Integration with WebsiteLimited optionsEmbeddable widgets for seamless integration
User InterfaceSimple and focused on newslettersMore complex with additional features
Customization OptionsLimited customization optionsMore flexibility in branding and design
Support for TeamsLimited team functionalityRobust team features for collaboration
Marketing and PromotionLimited built-in promotion featuresTools for promoting and growing patron base
Analytics and InsightsBasic subscriber analyticsDetailed patron data and performance metrics
Official linkVisit WebsiteVisit Website

Substack vs Patreon User Interface

Substack Vs Patreon

Both Patreon and Substack have unique user interfaces designed specifically for their respective platforms. The user interface for Substack emphasizes written content in the form of newsletters while focusing on readability and simplicity. The user interface is clear and uncomplicated, giving subscribers an easy reading experience. The interface of Substack is primarily focused on accessing and interacting with newsletters, with few additional features outside of the core reading experience.

While Patreon supports a wider variety of content types, it has a more complicated user interface. It gives content producers the freedom to offer a variety of media, including podcasts, videos, and artwork. The Patreon interface gives content creators the ability to upload and share their work, set up membership tiers, and interact with supporters via comments, messages, and special community features. The platform’s emphasis on creating a community around the creator’s work is reflected in the interface, which is more comprehensive.

While Patreon’s user interface is designed to accommodate the diverse nature of various creative mediums, Substack prioritizes the delivery and consumption of written content. The interface offers more customization, branding, and showcasing options for creators, enabling a more individualized experience for both creators and customers.

Substack vs Patreon Customization

Both Substack and Patreon provide creators with varying degrees of customization options. Substack focuses more on a uniform layout and design than it does on customization options. By including a unique header image, logo, and picking from a variety of fonts and color schemes, creators can customize their newsletter. However, Substack newsletters’ general format and appearance hold true across the entire platform.

Patreon, on the other hand, gives creators more extensive customization options. Creators have complete branding control over the visual representation of their content on their membership page. They can upload unique banner images, logos, and alter the page’s layout and design to fit their brand or aesthetic preferences. Additionally, Patreon enables creators to embed multimedia files like videos and images to improve the aesthetic appeal of their page and interact more creatively with their patrons. Additionally, Patreon gives creators more ways to give exclusive bonuses and benefits to various membership tiers. In order to give each tier a more specialized and personalized experience, creators can define and customize the rewards and experiences that patrons receive based on their level of support.

Substack vs Patreon Performance

Substack Vs Patreon

Substack’s performance is focused on giving subscribers access to written content because it is primarily made for paid newsletter subscriptions. The platform is designed to efficiently deliver newsletters, ensuring that subscribers get updates in their email inboxes. Creators can monitor the growth and engagement of their audiences with the help of Substack, which offers basic subscriber analytics. It might, however, lack some of the more sophisticated analytics capabilities found on other platforms.

The content types available on Patreon, on the other hand, are more varied and include podcasts, videos, and artwork. The ability to examine the audience reach, patron growth, and financial performance of their content is made possible by giving creators access to more thorough performance metrics and insights. Creators have access to comprehensive information about their fans, such as fan retention, fan revenue, and historical trends. Creators can use these insights to understand the effects of their offerings and make wise decisions about their content strategies.

Substack: Pros and Cons


  • Simple and focused platform for paid newsletters
  • Direct payments to the creator
  • Retains ownership of subscriber data


  • Limited customization options
  • Basic analytics and features
  • Primarily caters to written content

Patreon: Pros and Cons


  • Diverse content types (podcasts, videos, etc.)
  • Membership tiers with various benefits
  • Robust analytics and insights
  • Extensive community engagement features


  • More complex user interface
  • Fee structure varies based on features and tiers
  • Limited discovery options for readers

Which one should you consider?

With few customization options, the paid newsletter platform Substack focuses on distributing written content. The user interface is straightforward, and subscriber data is still owned by the provider. While offering more customization, sophisticated analytics, and a comprehensive set of community tools, Patreon is a membership platform that caters to different content types. The decision between Substack and Patreon depends on the particular requirements and kind of content the creator produces.


Is Substack better than Patreon?

While Patreon supports a variety of content producers, Substack is primarily for writers. Although podcasters and other audio content producers have recently been allowed to use Substack, newsletter writers and publishers remain the company’s primary target market.

What is the downside of Substack?

Although the platform is very well-liked, there are some disadvantages. A different email marketing service like ConvertKit or ActiveCampaign might be a better fit for your objectives if you’re serious about growing an audience online because Substack lacks advanced features like automated campaigns and customizable landing pages.

Amy Hinckley
Amy Hinckley
The Dell Inspiron 15 that her father purchased from QVC sparked the beginning of her interest in technology. At Bollyinside, Amy Hinckley is in charge of content editing and reviewing products. Amy's interests outside of working include going for bike rides, playing video games, and watching football when she's not at her laptop.
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