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Positive Impact of Big 12 Conference Membership: New Schools Experience Surge in Sales and Donations

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Here is the latest Big 12 Conference sports news from The Associated Press.

  • Cincinnati, Houston, BYU, and Central Florida are experiencing the positive effects of joining a Power Five conference, with increased ticket and merchandise sales, as well as private donations to their athletic departments.
  • Texas Tech quarterback Tyler Shough is set to undergo surgery for a broken left fibula, which could keep him out for the rest of the regular season.
  • College Football Playoff managers will meet to discuss the future of the Pac-12 and whether the number of places reserved for conference champions in the expanded field should remain six or be reduced to five.
  • Kansas quarterback Jalon Daniels and Texas quarterback Quinn Ewers are looking to make an impact in their respective games and lead their teams to success in the Big 12 Conference.
  • Here is the latest Big 12 Conference sports news from The Associated Press

    Cincinnati, Houston, BYU, and Central Florida are reaping the benefits of joining the Big 12 Conference, as ticket and merchandise sales surge, and private donations to their athletic departments reach unprecedented levels. Meanwhile, Texas Tech quarterback Tyler Shough faces a lengthy absence due to a broken fibula, and College Football Playoff managers will discuss the allocation of spots for conference champions in the expanded field. Kansas and Texas quarterbacks aim to make a significant impact in their upcoming games, propelling their teams towards a Big 12 title.

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