Far from home, Ukrainian designers showcase fashion that was created amid air raid sirens.
Far from home, Ukrainian designers showcase fashion that was created amid air raid sirens
For Ksenia Schnaider and her fellow Ukrainian fashion designers, the show must go on despite the war in their country — or precisely because of it. Despite facing air raid sirens, drone attacks, and power cuts, Schnaider and her team have continued to work in their Kyiv studio, crafting a new collection of designer denim and luxury daywear. Schnaider, who fled Ukraine with her family due to the invasion by Russia, hasn’t given up on her fashion business, dividing her time between the UK and Kyiv.
Ukrainian fashion industry defies the war
Despite the ongoing war in Ukraine, the country’s fashion industry has shown resilience and determination. Over 60 Ukrainian fashion brands have showcased their designs in cities like London and New York, aiming to create a contrast to the destruction caused by Russian aggression. The designers want to convey the message that Ukraine continues to live, breathe, fight, and create.
A symbol of unity and resilience
At London Fashion Week, three Ukrainian fashion designers showcased their latest creations, wearing a Ukrainian flag signed by three different military units during the finale. This poignant moment represents the unity and resilience of the designers and their country. The fashion shows serve as a chance to speak to the world about the value of freedom and the sacrifices made for it.
Through their work, Ukrainian designers aim to show that they don’t give up and that they are united in working for victory. Despite the challenges they face, they continue to create and showcase their designs, demonstrating the power of creativity and determination in the face of adversity.