A neighbourhood sustainability shop has been in operation for a little more than a year and is still doing well in a rural area.
Shop owner Jessica Oyler started her company in 2017, taking a 1979 VW bus to various farmer’s markets and other events. Since then, she has sold the car, and in July 2021, she inaugurated her first retail location.
Down to Earth Sustainability is a store with a large selection of products, including face wash, laundry detergent, shampoo and conditioner, dish soap, toilet bombs, and more with refill possibilities, located downtown Taylorville, next to the courthouse square.
Oyler, a lifelong resident of Taylorville, said, “It was awesome going mobile, but having a storefront is amazing. “It is a wonderful feeling to know that clients are choosing to enter my doors to support my business.”
Oyler stated that Taylorville was always his top option for a potential retail location. I grew up here, and I always intended to return after college.
Other products for sale besides personal care items include houseplants, recycled goods, homemade goods and decor, upcycled apparel, and more. Along with her own goods, Oyler runs a shop where about 30 other local creatives and business owners sell their own wares.
Oyler turned to her interests in sustainability and entrepreneurship to find serenity while she battled a growing anxiety illness.
Oyler remarked that “running a business is full of highs and lows.” “I’ve received so much help from my neighbourhood and beyond. As the majority of store owners are aware, business owners really do work around the clock, seven days a week. Working hard but seeing how much my town appreciates what I do and how much my clients like it makes it all worthwhile.
In addition to its usual business hours, Down to Earth offers a number of craft programmes, including pottery and candlemaking. A vintage candy counter and a 1969 pinball game that is available for free play are also available for customers to enjoy. Our community has a lot of heart and is very supportive of its small businesses, according to Oyler. “I’m happy to be in our downtown business district,” the speaker said.
- For a little business in Taylorville, big ambitions come true
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