Then Peters says: What might be of more interest to you, though, is the way Netflix has approached mobile gaming. While there’s a stereotype that the biggest and most popular mobile games are built on predatory monetary and design principles, Hastings says hey, because we don’t need to worry about taking your money for these games since we’re already taking your money, we don’t care about any of that.
We know fans of those stories [core IP] is they want to go deeper. Interactive can provide an in-depth world to explore…we also feel our subscription model yields some opportunity to support some game experiences that are underserved by the dominant monetization models. That is certainly a very cool thing to hear! It means nothing until we actually get to see and play Netflix’s games, of course, but as far as opening pitches go, it’s a good one.
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We’re finding that a lot of game developers are really into that idea and focus and just putting their energy into great gameplay without worrying about those other considerations they’ve had to trade off instead of just making compelling games. We don’t have to think about ads, we don’t have to think about in-game purchases, or other monetization, we don’t have to think about title purchase…we can just be laser focused on creating the most entertaining game experiences that we can.
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- Headline: Netflix video games don’t want to worry about ads or purchases
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