HSMAI Customer Insight: Fall Travel Outlook Shows Strong Growth in Trip Categories

HSMAI Customer Insight: Fall Travel Outlook Bullish

A recent study by Longwoods International reveals that American travelers are planning more trips this fall compared to 2022. The study shows that 66% of travelers are planning to visit friends and family, a significant increase from 56% last year. Additionally, 53% of travelers are planning fall road trips, marking a 10% increase from 2022.

Despite potential challenges, such as inflation and recession fears, travelers are determined to hit the road and take to the skies this fall. The strong demand for travel seems to outweigh any concerns, at least for now.

HSMAI (Hospitality Sales & Marketing Association International) is a leading advocate for sustainable hotel revenue growth. The organization provides hotel professionals and their partners with tools, insights, and expertise to drive sales and optimize revenue.

HSMAI Customer Insight: Fall Travel Outlook Bullish

A recent study conducted by Longwoods International reveals that American travelers are eagerly planning more trips this fall compared to the previous year. The study highlights a significant increase in the number of travelers planning to visit friends and family, with 66% of respondents indicating their intention to do so. This marks a notable rise from 56% in 2022. Furthermore, 53% of travelers are gearing up for fall road trips, reflecting a 10% increase from the previous year.

Overcoming Potential Challenges

Despite concerns surrounding inflation and a potential recession, travelers remain undeterred and are determined to embark on their travel plans this fall. The strong demand for travel appears to outweigh any fears, at least for the time being. The study sheds light on the resilience and optimism of American travelers, who are eager to explore new destinations and reconnect with loved ones.

HSMAI: Leading the Way for Sustainable Hotel Revenue Growth

HSMAI, the Hospitality Sales & Marketing Association International, is at the forefront of driving intelligent and sustainable hotel revenue growth. With a membership base of over 5,000 professionals worldwide, HSMAI provides hotel professionals and their partners with valuable tools, insights, and expertise to fuel sales, inspire marketing strategies, and optimize revenue. Through various programs and events, such as the Marketing Strategy Conference, Adrian Awards, Sales Leader Forum, and HSMAI ROC, the association empowers its members to navigate the ever-evolving hospitality industry and achieve long-term success.

Source: HSMAI

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